Artists in Toledo took another step forward in their joint publicity efforts last week with the publication of their “Comprehensive Guide to Artists, Studios, Galleries, Art Museums, Art Events, and Art Attractions in Toledo, Oregon.” The brochure, which will be distributed to locations throughout Oregon, was funded by a grant from the Siletz Tribal Charitable Contribution Fund and aims to increase cultural tourism in Toledo.
Contained in the brochure is a map showing all locations in Toledo where art may be viewed by the public, including studios, galleries, museums, and public art, such as the city’s mosaic mural and fountains, and the many art benches created by Sam Briseño. Also included is information on Toledo’s annual Labor Day Weekend Art Walk and monthly First Weekend art events, as well as a directory of Toledo artists, so visitors can get the flavor of the local art scene.
Toledo’s Art Walk Board of Directors sought the grant through the Yaquina River Museum of Art, which sponsors Art Walk, and oversaw the production of the brochure. The Board was particularly focused on making it as easy as possible for tourists to enjoy the unique and ample art experience that Toledo offers. “We conducted an extensive outreach effort to local artists,” said Michael Gibbons, President of the Art Walk Board. “We wanted to be sure that all artists who were interested in being a part of this effort had the opportunity to get a free listing in the Guide.”
The next step for the Toledo arts community is the updating and expansion of the Art Walk website, which is prominently placed on the front cover of the brochure. ToledoArts.info is being revamped to include much more ongoing and detailed information about the participants and events in the forthcoming 19th Annual Art Walk, as well as event information for each month’s First Weekend. “The arts community in Toledo is very diverse and active, with a tremendous amount of talent concentrated and accessible in a small area,” said Board member Becky Miller. “We are thrilled to be working together to increase the public’s awareness of this cultural resource and all look forward to sharing our love of art with the community and tourists who come to Toledo to enjoy it.”