It’s another reminder from NewsLincolnCounty.com, that businesses must be extremely frugal with their income, while at the same time maintain an effective presence in the public marketplace. With rare exception, most businesses can scarcely afford their average ad budget that was common even ten years ago. Things have changed!
But despite economic uncertainty and new challenges to “get the word out there,” local businesses have a clear and effective method to not only keep their head above water, but actually get back up on their skis. Every poll and survey about how Americans get their news shows that the internet is tied for first place with the evening news on television. Other traditional news sources have fallen far, far behind. And we all know who they are. And we know they’re STILL expensive.
That’s why we invite the business community of Lincoln County to think seriously about effective LOW COST internet advertising. It works. And it’s so affordable that even small businesses can afford to keep their name and reputation high in the minds of local residents. No longer are small to mid-sized businesses confined to two or three times a year advertising blurbs. On the internet they can afford YEAR ROUND advertising that raises their name and reputation to the highest level of public recall. Even if customers are thumbing through the yellow pages, YOUR business name will stand out because of familiarity created through low cost internet advertising. And what’s even better, customers can click on your ad and be taken directly to your website where they can learn all they need to know LIKE A STAND ALONE YELLOW PAGE AD, WITHOUT YOUR COMPETITION ALL AROUND IT!!
NewsLincolnCounty.com is Lincoln County’s premier DAILY NEWS OUTLET for Lincoln County. Other news outlets have begun to imitate our format and have made some effort to sharpen up their own product. Some better than others. But regardless of your source for local news, we urge local businesses to strongly consider including internet advertising in their business ad planning. There’s an old saying, “Habit, if not resisted, soon becomes necessity.” Many businesses place their ad budgets based on habit. We’re asking them to break out of old habits and try a new methods to pump up their bottom lines.
And of course we hope you’ll give NewsLincolnCounty.com a try. We’re here 24/7 in our efforts to provide the coast with long-overdue local news that helps residents understand what’s going on from Lincoln City to Yachats, Eddyville to Newport at all levels of government and of efforts to help grow our economy. Please consider joining our partnership to help Lincoln County become all that it was truly meant to be.
Give us a call or drop us an e-mail and we’d be pleased to send you some simple, straight-forward information. No one will knock on your door and try to sell you something you don’t want or need. We don’t do old school. We look forward to many mutually beneficial relationships based on respect for what it takes to be successful in business as well as community building and service.
Now back to the news…